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Launch Heimplanet Cairo Camo

Heimplanet Cairo Camo Launch at Firmament with polychromelab

Inspired by a traditional Arabic pattern Heimplanet engineers Cairo Camo. Heimplanet Cairo Camo is not only used for tents by Heimplanet, but also for a hybrid jacket by polychromelab. This fabric manufactured by polychromelab is something really special and unique. But, what exactly the secret is, we’ll reveal not until the launch at Firmament in Berlin on April 23. By now, there’re some information on the collaboration out of Heimplanet Cairo Camo press release.

Heimplanet presents Cairo Camo Collection and world’s first printed Hybrid Jacket

Coming up this spring inflatable tents The Cave, Nias and Fistral by Heimplanet will be available printed with the exclusive Cairo Camo-pattern. This camouflage pattern engineered by Heimplanet will lower the chances of beeing spotted at wild camping. This camouflage pattern is called Cairo Camo. It’s a geometric pattern one can find in the traditional Arabic region. This special geometry and colouration create an unique effect: colour shades cause through the pattern seemingly three-dimensional objects. Observed from greater distance a delusion of tectonic structures that merge with the landscape is formed.

The presentation of Heimplanet Cairo Camo will be topped with a stricly limited hybrid jacket that was designed in collaboration with polychromelab. This jacket will be presented in Cairo Camo-modell and is world’s first printed hybrid jacket. Cairo Camo hybridjacket and Cairo Camo tents will be displayed to public first at launching event at Firmament in Berlin on April 23 to press and invited guests.

Specialities of Cairo Camo Hybrid Reversible Jacket

Cairo Camo hybrid-jacket is a reversible jacket made of a 3 layer laminate fabric. It is waterproof, highly stretchable, breathable and heat-insulating. This heat-insulating functionality of the membrane is groundbreaking and is based on a innovation of Tyrolean startup polychromelab from Innsbruck. Dark-coloured Cairo Camo side of the jacket absorbs 95% of UV rays and warms the wearer actively. The jacket’s silver-coloured side reflects 30% of UV rays and creates accordingly a cooling effect. This way of active temperature regulation on basis of physical laws is revolutionary. Polychromelab has run in engineering phase of Cairo Camo hybrid-jacket multiple test in their own high altitude alpine laboratory on 2610 meters to validate extreme weather capability. The jacket’s design was developed and polychromelab manufactures Cairo Camo hybrid jackets in Northern Italy. Additionally this piece uses no toxic PFCs and leaves a carbon footprint of 850 km only. This light-weight jacket of 300 gramms (size S) will be available in sizes S, M, L, XL and 2XL on April 23. in limited number of pieces at Firmament Berlin and Heimplanet’s Onlineshop for 850€.

Hybrid Jacket Outdoor Industry Award

Polychromelab’s Hybrid Jacket Outdoor Industry Award 2012

Polychromelab’s hybrid jacket wins Outdoor Industry Award 2012. This hybrid jacket outdoor is our first jacket and will be available in spring 2013. We’re really happy about winning this prestigious award for our outdoor hybrid jacket. So let’s see what the jury says about polychromelab’s jackets:

“We were convinced by this jacket because of the hybrid concept: it is a multifunctional apparel combining functionality, comfortness, intelligent fabric creation and high quality fashioning, beeing easy on the eye at the same moment. This is why this fashionable hybrid jacket is fanciable for the growing number of urban traget groups, that consider sports not only as an extreme condition’s activity but rather as a part of their everyday lifestyle.”

So this is why the jury gave our outdoor hybrid jacket the Outdoor Industry Award 2012. If you like to know who are the winners of other categories, here’s is a detailed report on Freizeitalpin.at:

http://freizeitalpin.at/21056/outdoor-2012-preisverleihung-des-industry-award-2012-12-juli-2012-in-friedrichshafen/

polychromelab concept store

Innovation iF Design Yearbook 2012

Polychromelab Hybrid Jacket in iF Design Award Yearbook

Due to innovation in the field of fabric and textile polychromelab hybrid jacket gets a nice little description in iF Design Award yearbook 2012. Here’s the clipping:

jahrbuch if design award polychromelab 2011

We’re really happy about our project becoming more professional and popular every week. Have a look in our onlineshop hybrid jackets if Design to get more information on all polychromelab hybrid jackets.